THE KEY DIRECTION OF OUR COMPANY IN THE FIELD OF MARKETING IS THE ANALYSIS OF THE CLIENT’S PRODUCT PORTFOLIO TO DETERMINE THE PRODUCTS WITH HIGH SALES POTENTIAL IN THE RUSSIAN PHARMACEUTICAL MARKET.
The sources of information for analytical studies include (but not limited to); official data of customs statistics, audit of hospital and retail sales of medicines and medical products, as well as internal resources of PROTEK-SVM which have no analogues on the Russian market. Considering sales segments and latest changes in legislation, we assess the attractiveness of the market for your products on the long-term basis.
We generate reports of varying degrees of detail containing the following information on the client's request:
- capacity, dynamics and market infrastructure;
- competitive environment;
- existing and potential consumers;
- data on customs activity;
- data on current registrations and clinical trials;
- changes in the legislative regulation.